---
title: Blogging in 2013…What you need to know? Blogging needs to focus more on relationship building then on link building | WEBITMD
description: Blogging in relation to SEO is to build relationship through quality writing rather than just putting some irrelevant words together for the sake of building of links.
image: https://blog.webitmd.com/hubfs/Imported_Blog_Media/51495653_m-3.jpg
---

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# Blogging in 2013…What you need to know? Blogging needs to focus more on relationship building then on link building

 Reading Time: 11 minutes

![Mattan Danino](https://blog.webitmd.com/hubfs/MATTAN%20DANINO%20(1)(1).jpg)

By Mattan Danino

January 15, 2013

In this past year blogging became very popular as an effective SEO strategy and it is sure to continue in 2013 as well. As blogging gets more and more relevant in the SEO world, it is getting important to understand the intricacies of the blogging as an SEO tool. Those companies who are into blogging to get the backlinks for their website must need to understand that currently and also in the coming years SEO is going to be more and more user eccentric.

Technical processes like keyword stuffing increase number of unnatural back links, etc. are not going to work to work anymore in the SEO process. Only one effective and full prove SEO tactic to ensure a long term output from SEO process is to get more and more user friendly. To get the backlinks from genuine and best websites, a blogger has to post on those websites something that a user will like to read.

Here, the importance of a blogger gets more important, because he needs to draft something not with the purpose of link building but with the objective of providing his reader something that is worth reading; something that complies with the promise made in the title, something that is informative and cater to the requirement of the reader. This is the only way of winning the confidence of readers and the desired traffic will automatically follow.

In short, the agenda of blogging in relation to ***SEO is to build relationship*** through quality writing rather than just putting some irrelevant words together for the sake of building of links. There once were the years when SEO development link building was easy.

Now as the internet gets over crowed with so much of content, not all the content can do effective link building. Filtration has become very important. That is why Google is introducing updated panda and penguin in order to make the filtration of the content strict so that only quality content gets the top ranking. It takes time to get a reader interested, and the only way to do so is to write in the interest of the reader and not for the business only. Relationship building is the keyword that can make a blogger more successful as by aiming at relationship building through his blogs, the blogger is likely to drive more acceptances towards his right-ups.

Make sure that your **blogging strategy** for your business is in tune with Google standards and that you stay relevant with your content and engage the reader accordingly. Responding to user questions and inquires is highly recommended as well. For any questions regarding blogging strategies feel free to contact our team here at WebitMD Inc. We are available via phone, email or live chat at [www.webitmd.com](http://ec2-35-166-229-243.us-west-2.compute.amazonaws.com)

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